Okanagan Lake and forested hills in British Columbia

Build partnerships. Develop new opportunities. Turn strategy into action.

Hands-on support for tourism destinations and hospitality businesses, from first conversation to final results.

Discuss Your Project

Four ways I help you grow

Identify target markets, refine positioning, and develop marketing initiatives that connect tourism products and destinations with the right audiences.

Tourism Marketing & Market Development

Events, Experiences & Project Delivery

Coordinate events, develop tourism experiences, and manage projects from initial planning through implementation and delivery.

Build meaningful partnerships, connect industry stakeholders, and advance collaborative initiatives that strengthen tourism destinations.

Business Development & Sales Strategy

Generate leads, develop new markets, strengthen client relationships, and build sales opportunities that support business growth.

Destination & Partnership Development

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Our Services

Evergreen Destination Development helps tourism destinations and hospitality businesses build partnerships, develop new opportunities, and turn strategy into action.

Flexible Support. Built Around Your Goals.

Every destination and hospitality business has different priorities. Whether you need support with a specific project, additional capacity for your team, or ongoing business development expertise, Evergreen offers a flexible approach tailored to your goals. From initial strategy through to implementation, I work alongside you to identify opportunities, move projects forward, and turn plans into meaningful results.

  • Project-Based Support: Focused expertise for a defined project or initiative.

  • Contract Business Development: Ongoing sales, outreach, and relationship development.

  • Additional Team Capacity: Experienced support that complements your existing team.

  • Strategy Through to Execution: Practical support from planning and recommendations through implementation.

  • Generate leads, develop new markets, strengthen client relationships, and build sales opportunities that support business growth.

  • Build meaningful partnerships, connect industry stakeholders, and advance collaborative initiatives that strengthen tourism destinations.

  • Identify target markets, refine positioning, and develop marketing initiatives that connect tourism products and destinations with the right audiences.

  • Coordinate events, develop tourism experiences, and manage projects from initial planning through implementation and delivery.

  • “Jessica is a valuable extension of our sales team, representing our portfolio across multiple markets and helping us expand our reach, build new relationships, and uncover business opportunities. Her strategic, relationship-driven approach makes her a trusted partner in growing our business.”

    Tourism & Destination Development Leadership

  • “Jessica is a valuable extension of our sales team, representing our portfolio across multiple markets and helping us expand our reach, build new relationships, and uncover business opportunities. Her strategic, relationship-driven approach makes her a trusted partner in growing our business.”

    Hospitality Industry Executive

  • “Jessica takes the time to understand our property, our business goals, and the markets we want to reach. She connects the dots between our strengths and the right opportunities, helping us build relationships that translate into meaningful business. She feels like a true extension of our team.”

    Hotel & Resort Leadership

Let's Find the Right Fit.

Have a project in mind or need additional support? Let's talk about your goals and explore how Evergreen can help.

Discuss Your Project
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